The Story of Mr. Is, Episode Two

July 31st, 2008

Welcome to The Story of Mr. Is, Episode 2: “The Aftermath.”

Just who is Phil Wilson?

You met him last month in Episode 1: “The Torrent” – a hardworking REALTOR® beset by online “innovations” created by those outside the industry.

We last saw Phil moments before he disappeared in a flash of lightning shot from the worst storm to hit D.C. in years.

Will he live to list another day?

The storm Phil endured is what you deal with day in and day out. Erroneous listing data fed to consumers from online real estate sites; wild “Internet valuations;” a hundred bolts of headache.

We at MRIS have been cooking up a solution. We call it HomesDatabase 2.0 and it’s going to help you weather the storm. It’s coming this fall.

In the meantime, enjoy The Story of Mr. Is!

The MRIS Team


Q2 2008 Trends in Housing

July 30th, 2008

Newly Available!  Q2 2008 Delta Associates Trends in Housing.  Access the latest trends and analysis of the region’s for-sale market.


Introducing the MRIS Spotlight Video Series

July 10th, 2008

MRIS, in collaboration with industry gurus, presents a series of videos for the public to view on YOUR Web site.It’s what every Web site needs; engaging content, a way to promote YOUR Web site to clients and prospects, and generate traffic to YOUR Web site. Topical videos fill a need for reliable, trustworthy information and give people a reason to visit your site again and again.

Check out the video on Curb Appeal. This short video highlights something that most sellers can’t comprehend, the importance of “curb appeal” to the sale of a home. A non-threatening approach delivers the message that no matter how nice the inside is, if you lose the buyer at the curb, that buyer is gone forever. This video removes the emotion from an emotional topic, allowing you to have an open discussion with the seller in order to realize a maximized price.

For Sale By Owners often feel they can easily sell their own home because they don’t realize all that is involved. A real estate attorney clearly promotes REALTORS® as providers of expertise in negotiation, facilitation, and counseling while demonstrating professionalism in their field. This video provides a “soft sell” for you and your services.

More videos are on the way. To build interest, MRIS will update the videos with timely topics and current information. These will be updated automatically; you won’t have to do anything to get the latest videos. The fresh and changing information will give buyers and sellers more reasons to visit YOUR site.

Post these engaging videos on your company or personal Web site.  Instructions to add these videos to your ActiveAgent® or Lingo® are available on the MRIS Knowledgebase, document #25021.

Click here for the MRIS Spotlight Video Series.